Director, Community Management and Content Production

Job Description


Ignite Social Media was founded in 2007 as the original social media agency, meaning we do nothing but social media marketing. Unlike a PR firm, web development shop, SEO consultant, or advertising agency that attempts to add social media marketing to their existing offering, we built a team of social media strategists, community managers, content creators, paid media buyers and analysts and put them to work doing nothing but social media marketing for some of the top brands in the world.

Director, Community Management & Content Production

Job Description:

We live and breathe social media and are looking for a Director of Community Management & Content Production. In this role, youll work for some of the worlds leading consumer brands, and work among the best and brightest in the social media marketing industry. The ideal candidate has a passion for social media marketing and is naturally curious or trained in human behavior.

This person loves finding and telling compelling brand stories but is second to his/her passion for teaching and mentoring others. If this sounds like you, then please review the details below and apply to join our amazing agency!

This position leads the day-to-day management of the Community Management and Content Production teams and is responsible for workload management and professional development of team members, the proper execution and optimization of community strategies for multiple brands, and ensuring best-in-class social media creative production.

The team is comprised of two disciplines. The community management discipline is responsible for many ongoing activities within clients social media channels such as editorial planning of content and its subsequent creative direction (working alongside a content producer), community moderation and monitoring, reactive and proactive engagement, applying the expertise of channel nuances and offering strategic insights and recommendations to clients (and internal teams) on how to optimize content & community engagement.

Based on the creative direction of the community management team, the content production discipline is responsible for delivering social media content that aligns with the brand objectives and drives toward brand goals on platforms such as Instagram, Snapchat, Facebook, Pinterest, Twitter, etc. Formats typically include images and short-form videos used in newsfeed placements, stories, carousels, etc.


Duties And


  • Lead, grow and support a team of Community Managers and Content Producers
  • Contribute to the development, implementation and ongoing optimization of community strategies, including the ability to analyze data & reports to glean insights and next steps
  • Ensure the quality of the creative product and help in its evolution based on current media trends and technological advancements
  • Troubleshoot day-to-day and larger issues that arise as needed, such as providing recommendations during a client crisis or helping troubleshoot when social channels have bugs or are down, etc.
  • Take a key lead on client calls, contribute to new business pitches, and deliver presentations to clients and key stakeholders when needed
  • Collaborate with clients and internal team to ensure overall client goals and objectives are met
  • Collaborate with the agency leadership team and other members of the agency including account, strategy, analytics, and paid media
  • Test new community management and content methods and tactics
  • 7+ years experience in consumer-facing social media marketing, preferably for large brands (agency experience a plus)
  • Strong Leadership


    • Proven track record of strong leadership including heightened emotional intelligence, the ability to maintain composure in stressful situations and the means to recognize the strengths within team members and actively seek opportunities to leverage them. Leads by example. Enjoys a collaborative team environment surrounded by other experts in paid media, analytics, account, and strategy.
  • Rich Knowledge of Content Creation:
    • Understanding of social media content creation with an eye for content that will resonate best with the intended audience, the awareness of content trends shaping the social landscape and the attention to the little details that make a big impact.
  • Extensive Understanding of Community Management:
    • Expertise in the many facets of community management including developing social media community management strategies that align with a brands business and marketing objectives, laying out editorial plans in alignment with strategies, and proficiency in community engagement tactics such as reactive and proactive engagement.
  • Strong knowledge of social media best practices (and worst practices)
  • Exceptional written and verbal communications skills with a willingness to jump in to solve problems and answer questions on the fly (not afraid to speak up)
  • Obsessed with organization and attention to detail
  • Expert knowledge of native channel use for brands and experience using third-party tools for publishing, planning, and engagement within relevant social channels and online communities
  • Strong research and analytical skills to back up data-driven business decisions
  • Strong understanding of audience targeting/messaging
  • Please use your cover letter to let us know why youre the perfect candidate for this role. We are looking to add diversity to our team.**


  • Competitive salary
  • Full benefits package
  • Mystery Trips (including an annual out of town trip)
  • A fun workplace
  • A steady stream of interesting clients
  • A team of colleagues who are experts in their field

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