Creative Director

Job Description

  • Job Title Arts and Entertainment


Job Description


Company Description: 

Thinkwell is a full-service design firm specializing in the master planning and creation of large-scale destination resorts, theme parks,  museums/exhibits, live shows, and attractions. Thinkwell's innovative approach to concept development, experience design, project management, and production comes from over a decade of creating engaging experiences and unique storytelling environments for clients worldwide. Thinkwell believes in original solutions, not off-the-shelf ideas. 

Company Culture: 

Thinkwell's greatest resource is our people - from diverse backgrounds as the projects, we represent strengthen the services we provide our clients. We believe in an open and collaborative environment, and our office is door free! We know great ideas come from everywhere; we strive to create a climate where voices are heard and a habitat where they can grow. Working for Thinkwell should be as great an experience as the experiences we create for our clients and guests.  

Mission and Summary

The Creative Director position is responsible for leading and contributing to the creative development of various projects for the company to meet the Client’s expectations and the Company’s quality guidelines.  This position includes the original creation of new creative material for the company’s projects, participating and contributing in brainstormings & charrettes, contributing to already developed concepts by others, and acting as creative lead on projects.  The Creative Director is responsible for internal team guidance in terms of the creative vision and how it is realized across work streams and disciplines, working closely with project management. The Creative Director occupies a leadership role in creating and nurturing a healthy, collaborative, respectful team environment and ensuring that the creative work fulfills Client needs, meets project requirements, and adheres to Thinkwell’s standards.

This position may include the participation and preparation of other non-project-specific assignments, such as speech and editorial writing and preparation, marketing materials copywriting, RFQ/RFP positioning statements, white papers, and other writing as deemed necessary by the company.  Participation will be required in presentations, meetings, production meetings, field trips, research, and other projects as necessary and assigned.  A creative director may act as a representative of the Company to clients, professional organizations, and the media. 

As with all Thinkwell positions, the Creative Director is expected to adhere to our company values of honesty, intentionality, respect, learning, listening, and collaboration and apply them in their daily work. The Creative Director is expected to be a leader and model how to manifest the values operationally and strategically.

Functions and Responsibilities

  • Lead or participate in the creative process, including the multidisciplinary approach to the project’s guest experiences (i.e., Show and ride attractions, museum exhibits, interactives, etc.) from concept development, design, tender, and production phases through installation/programming.  
    • Work with and inspire artists, technical directors, and the entire project team to shepherd development and meet deliverable goals.
    • Be comfortable leading the creative process in an active capacity or under the umbrella of an executive creative director for larger projects.
    • Be skilled in multiple modes of guest engagement, and understand how they interconnect in complex projects.
    • Work closely with internal and external SMEs to ensure creative concepts are operationally, financially, and experientially achievable within project parameters.
    • Express creative intent and direction, largely via written means such as creative briefs, narratives, and/or scripts
      • Work with the team to augment with mood boards, storyboards, photo and video references, and team-produced art as appropriate.
    • Research industry, trends, and client/project information as directed
  • Collaborate closely with the Project Manager or Director and Project Executive to:
    • Ensure that all assigned projects are designed and executed with an emphasis on delivering on time, on budget, within scope, and maintaining a strong positive client relationship. 
    • Proactively identify potential challenges and develop strategies to mitigate them.
    • Respond to client requests and feedback promptly, thoroughly, and in a manner that is healthy for the project workflow and budget.
  • Ensure creative and design quality control and confirm its implementation throughout the life of the project per Thinkwell’s standard operating procedures. This includes understanding and allowing time for the internal creative reviews with Thinkwell’s Chief Creative Officer required for each project.
  • Lead or participate in client and stakeholder presentations, including the development of presentation materials.
  • Work with vendors to ensure fulfillment of creative intent and help develop solutions when challenges arise.
  • Ensure compliance with company policies & procedures
  • Identify critical issues and milestones and communicate them in a timely manner to the client, team, and upper management
  • Willing to travel domestically and internationally as needed
  • Additional duties as needed
  • As a member of the Thinkwell Group, you may be asked to participate in the ongoing development of the department. This participation may include:
    • Representation of Thinkwell Group at "industry" functions and conventions, including serving on convention panels or as a speaker
    • Representation of Thinkwell Group as a competitor in design competitions
    • Investigation and development of new technologies (or new applications of existing technologies) for use in Thinkwell projects
    • Participation in the creation of "department-specific" marketing material as required
    • Participation in the implementation and management of Thinkwell intern and educational outreach programs

Knowledge and Skills 

  • Excellent collaboration skills, and comfortable working as part of a number of teams simultaneously.
  • Strong computer skills: Word, Excel, Outlook, PowerPoint, and Keynote
  • Proven communication and presentation skills: written and verbal
  • Understanding the entertainment industry and participating in or leading a creative process
  • Proven experience in constantly multitasking and handling competing priorities between client business needs, organizational issues, and sound customer relations
  • Possess judgment to know when to appropriately escalate issues up the chain of command
  • Excellent diplomatic listening and communication skills, able to handle and resolve conflicts effectively in a firm but fair manner
  • Able to work both collaboratively and independently while maintaining a high level of productivity in a remote or hybrid setting
  • Able to work under tight timetables and high-pressure situations
  • Thrive in a fast-paced environment and able to juggle, shift gears, and maintain a sense of humor; deliver under extreme deadlines and intense business environment
  • Proactive and solution-oriented when managing issues

Education and Experience 

5 to 10 years of previous creative direction, show writing, exhibit development, or similar experience at a high level of responsibility, with a focus on themed entertainment, museums, theater, zoos, aquariums, cultural events, media, interactive/digital/alternative reality games, experiential marketing, or related entertainment industry

Bachelor’s Degree in an applicable field is a plus but not required. A degree plus years in the field or longer tenure in the field will be considered appropriate experience.

Equal Opportunity Employment: Thinkwell is an equal employment opportunity employer. Thinkwell prohibits discrimination based on race, color, age (over 40), gender (including gender identity, gender expression, and an individual who is transitioning or has transitioned), sexual orientation, national origin (including language use restrictions and possession of a driver's license issued under Vehicle Code section 12801.9), ancestry, citizenship,
religion (including religious dress and grooming practices), marital status, registered domestic partner status, military, and veteran status, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), physical or mental disability, medical condition, genetic information, or any other category protected by federal, state, or local law. It also includes the perception that anyone may have any of those characteristics or is associated with a person who has or is perceived as having any of those characteristics. Thinkwell also promotes and supports wage equality based on gender, race, ethnicity, and all other protected characteristics. Equal employment opportunity will be extended to all persons in all aspects of the employer-employee relationship, including recruitment, hiring, upgrading, training, promotion, transfer, compensation, benefits, leaves of absence, discipline, layoff, recall, termination, and other terms and conditions of employment. Thinkwell will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the
requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance. In accordance with applicable state and federal law, Thinkwell will attempt to reasonably accommodate qualified applicants and individuals with known disabilities unless doing so would create an undue hardship. Any qualified applicant or employee with a disability who requires an accommodation to apply for a job or perform the essential functions of the job should contact Thinkwell Group's Human Resources Department and request an accommodation. Thinkwell will engage in an interactive dialogue with the applicant or employee to determine whether reasonable accommodations that will not result in undue hardship to the Company can be made.


There is something wrong with this job ad? Report the error