Content writer

Job Description


At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 39,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. Were looking for people who are determined to make life better for people around the world.Position Description:The Associate Content Writer is a member of the Creative Services (CS) team within Marketing Creative and Production Services for Lilly USA, LLC. The Content Writer is responsible for consulting with the CS Creative Lead and other team members to write content for Lilly-owned tactics to meet business needs that typically start with 1) a project brief and 2) claims/other brand content derived from previously established tactics. The Content Writer develops a variety of content to support Lilly-owned tactics such as healthcare copy, short and long form copy, claim updates or refresh, video script writing, manuscripts, Source of Authority (SOA e.g., Medscape, Epocrates, Doximity) messaging, brand content grids, consultation for grammar/tone, editing, and writing for A/B testing.The Associate Content Writer reports to the Director, Marketing Creative and Production Services.Key Objectives/Deliverables:Creates new and evolve existing healthcare professional/patient/consumer communication copy independently and in partnership with Marketing, Creative Services, and other colleaguesDevelops copy according to project brief requirementsDevelop creative copy for tactics such as print ads, visual aids, direct mail, sales promotion, emails, banner ads, monographs, slide presentations, SOA content, social media content, and other projects as neededEnsures that creative concepts are strategically on target and that copy meet company standards of creative excellenceQuality-checks documents for agreement between in-text information and the source data as well as for internal consistencyEmbraces and follows brand creative criteriaUnderstands and complies with applicable requirements as defined by the Lilly USA quality systemProactively contributes to efforts to solve creative problemsRecognizes and addresses important details with accuracy and efficiencyHandles complex assignments requiring strategic and creative inputMinimum Experience/Personal Skill Requirements:Bachelors Degree in a healthcare-related field, English, Journalism or a related degreeMinimum of 3 years experience in pharmaceutical/healthcare industry or in related service industry (e.g., healthcare advertising/PR/medical communications agency)Demonstrated success in producing healthcare agency-quality creative copy solutions that leverage customer insights, effectively deliver on project requirements, and align to overall brand strategyCommunicates effectively (in writing and verbally) with internal customers, team members, and supplier partnersDemonstrated ability to understand a wide variety of therapeutic areas (e.g., diabetes, oncology, migraine, and immunology)Proven ability to tailor existing concepts to meet current business needs/align with evolving brand strategyExhibits excellent problem solving and strategic thinking skillsWorks well independently and in partnership with othersStrong organizational skills, attention to detail, ability to multi-task, and ability to work quickly and effectively under pressureAbility to manage ambiguityCandidates will be asked to complete a Creative Services Skills AssessmentCompetence with standard IT tools (e.g., Microsoft Office)Additional Preferences:Demonstrated experience working for or with medical sources of authority such as Medscape and Epocrates to develop copy for medical resourcesExemplifies professional experiences working with diverse teams, populations, or culturesExperience with project management approaches, including Waterfall and Agile methodologiesExperience with project management tools (e.g., Wrike, Workfront, Workamajig, Jira) preferredDemonstrated prioritization skillsHigh level of motivation and a strong desire to find creative solutions to challenging situationsDemonstrated ability to follow business rules and policies in a constructive but disciplined mannerDemonstrated ability to apply all Quality and Compliance policies and proceduresThrives in a collaborative environmentMakes sound, timely decisions about changes to work in progressEducation Requirements:BA/BS or Masters degree in a healthcare-related field, English, Journalism or a related degreeOther Information:Limited travel required (0-10%)Relocation may not be requiredEli Lilly and Company, Lilly USA, LLC and our wholly owned subsidiaries (collectively Lilly) are committed to help individuals with disabilities to participate in the workforce and ensure equal opportunity to compete for jobs. If you require an accommodation to submit a resume for positions at Lilly, please email Lilly Human Resources ( ) for further assistance. Please note This email address is intended for use only to request an accommodation as part of the application process. Any other correspondence will not receive a response.Lilly is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

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